Four years ago, I had the amazing opportunity to re-brand Directions Research. It was invigorating and not just because I did it, with the support of many others, on a crazy timeline of 9 weeks. But because I was able to bring together several of my passions on a large scale - research, strategic planning, moving fast, and visualization. Since that time, I’ve had an idea in the back of my head to start my own company focused on the key challenges facing corporate researchers.